Loreal Dia Color Demi Permanent Gloss Color

Dia Color from L’Oréal Professionnel is a semi-permanent ammonia-free color, ideal for those who want to enhance their natural hair color or make a subtle transformation without compromising the health of their hair. Developed to provide a shiny finish and intense reflections, this shade is perfect for those looking for a sophisticated and modern look.

L’Oréal’s advanced technology allows color pigments to gently penetrate the hair, ensuring even coverage and a gradual, natural fade. Furthermore, the formula enriched with conditioning agents keeps the hair fiber hydrated and silky to the touch.

Active ingredients include high-tech pigments, moisturizing polymers and conditioning agents, which protect and nourish hair during the coloring process. The complementary products are Diactivateur, a specific oxidant for the Dia Color line, and L’Oréal post-color care, such as Vitamino Color Shampoo and Mask, which help keep the color vibrant for longer.

Orders are usually shipped within 2 days after payment with tracking included. Need a signature delivery (UPS Extra)? Contact us first – extra costs apply.

Shipping fees include handling, packing, and postage. Fees depend on weight and destination. We recommend combining items in one order, as separate orders incur separate shipping fees.

We take care to pack all items securely.

UK Delivery: from £0.99 (0–0.1 kg) up to £6.95 (4–100 kg).

Free UK delivery over £50

International: rates vary by weight & country.

Tracked and non‑tracked options available.

All products purchased through this Website are covered by our 28-day no quibble guarantee. If you are not totally satisfied with your order or have simply changed your mind, please return the unopened product(s) to us within 28 days of receiving your order and we will refund your payment.

Please include a brief letter including your name and address and an explanation as to why you are returning the item(s). We offer a postal return address for our UK & Channel Island Customers only.  Return to:  Beauty Logistics Ltd, 3 West Road, Harlow, CM20 2BT.

For faulty or damaged goods; your statutory rights are not affected.

For reasons of hygiene & safety, we cannot refund or exchange any grooming products or cosmetics that have been removed from the original wrapping or show any signs of having been used unless they are faulty.