Loreal Preference High Intensity Permanent Gel Hair Colour Blue Black

Our Preference expertise is now at the service of Vivid Colours. Get a Blue Black bold colour with radiance that holds for up to 8 weeks. Preference Vivids leverages our loved Preference Liquid Gel technology with dyes selected by our colourist experts for up to 3X shinier hair and a luminous colour result you can trust. Preference Vivids also comes with a Shine Protect conditioner, enriched with UV filter and Vitamin E Derivative to maintain the radiance of your coloured hair for up to 8 weeks. Blue Black was inspired by Le Marais fashion street style and its iconic alive blue jeans. Be colour safe and always do your 48-hour patch test.

• Permanent hair colour in a new look: L'Oréal Paris Vivids range, For intense, bold colour, shine and radiance, Choose from 14 shades
• Results: High-intensity, long-lasting, bold colour, Up to 3X shinier hair, Luminous colour, Lasts up to 8 weeks*
• 1) Protect hands and shoulders, pour contents from colouring bottle into developer bottle, close and shake, 2) Part your hair into small, even sections, apply colour using applicator tip (see instruction leaflet for development time), 3) Follow with conditioner, then rinse
• Liquid Gel technology enriched with UV filter and Vitamin E Derivative, for long-lasting radiance, colour, and shine
• Contents: x1 Colouring gel, x1 Developer Cream, x1 Post Colour Conditioner, Blue Black 1.102

Orders are usually shipped within 2 days after payment with tracking included. Need a signature delivery (UPS Extra)? Contact us first – extra costs apply.

Shipping fees include handling, packing, and postage. Fees depend on weight and destination. We recommend combining items in one order, as separate orders incur separate shipping fees.

We take care to pack all items securely.

UK Delivery: from £0.99 (0–0.1 kg) up to £6.95 (4–100 kg).

Free UK delivery over £50

International: rates vary by weight & country.

Tracked and non‑tracked options available.

All products purchased through this Website are covered by our 28-day no quibble guarantee. If you are not totally satisfied with your order or have simply changed your mind, please return the unopened product(s) to us within 28 days of receiving your order and we will refund your payment.

Please include a brief letter including your name and address and an explanation as to why you are returning the item(s). We offer a postal return address for our UK & Channel Island Customers only.  Return to:  Beauty Logistics Ltd, 3 West Road, Harlow, CM20 2BT.

For faulty or damaged goods; your statutory rights are not affected.

For reasons of hygiene & safety, we cannot refund or exchange any grooming products or cosmetics that have been removed from the original wrapping or show any signs of having been used unless they are faulty.