{"product_id":"pure-pigments-color-additive-pearl-blue","title":"Pure Pigments Color Additive Pearl Blue","description":"\u003cp\u003ePure Pigments Color Additive Pearl Blue is a highly concentrated, pearlescent blue color additive designed to enhance hair color formulations, delivering cool, vibrant blue tones with a shimmering, pearlescent finish. This product is ideal for neutralizing unwanted warm or brassy undertones, particularly in blonde or lightened hair, and is commonly used to create cooler, more dimensional hair colors.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003ePearl Blue Hue\u003c\/strong\u003e: Offers a soft, shimmering blue tone that adds a touch of coolness and vibrancy to the hair. Ideal for those wanting to neutralize warmth or achieve a cool, pearly effect in their color results.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eHighly Concentrated\u003c\/strong\u003e: A little goes a long way, making this additive an efficient and cost-effective solution for customizing color formulations.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eVersatile\u003c\/strong\u003e: Can be mixed with permanent, demi-permanent, or semi-permanent color products, as well as toners, to modify and balance tones, perfect for custom color creations.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eNeutralizing Action\u003c\/strong\u003e: Ideal for counteracting excessive yellow or orange undertones, helping to create a natural, balanced finish while adding a pearly sheen to the hair.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eIdeal for Color Correction\u003c\/strong\u003e: Used to correct and neutralize warm tones in blonde or light brown hair and to create cooler, more neutral color results.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eGentle Formula\u003c\/strong\u003e: Free from harsh chemicals like ammonia and other damaging additives, ensuring that the product remains gentle on the hair while delivering beautiful results.\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"50 ml","offer_id":55947151475070,"sku":"162299","price":48.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/16041.jpg?v=1767988373","url":"https:\/\/www.myhairandbeauty.co.uk\/en-eu\/products\/pure-pigments-color-additive-pearl-blue","provider":"myhairandbeauty.co.uk","version":"1.0","type":"link"}