{"product_id":"loreal-elvive-color-protecting-shampoo","title":"Loreal Elvive Color Protecting Shampoo","description":"\u003ch3 data-start=\"67\" data-end=\"132\"\u003eL’Oréal Paris Elvive Colour Protecting Shampoo \u003c\/h3\u003e\r\n\u003cp data-start=\"134\" data-end=\"633\"\u003ePreserve the intensity and vibrancy of coloured or highlighted hair with L’Oréal Paris Elvive Colour Protecting Shampoo. Designed to help maintain your first-day colour brilliance for up to 40 washes*, this advanced formula gently cleanses while protecting colour from fading. Enriched with Pure Vitamin Cg and UV filters, it helps shield hair from external aggressors and sun exposure, leaving hair looking radiant, soft, and refreshed. Suitable for all hair types and textures.\u003c\/p\u003e\r\n\u003cp data-start=\"635\" data-end=\"653\"\u003e\u003cstrong data-start=\"635\" data-end=\"651\"\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cul data-start=\"654\" data-end=\"924\"\u003e\r\n\u003cli data-start=\"654\" data-end=\"712\"\u003e\r\n\u003cp data-start=\"656\" data-end=\"712\"\u003eSpecially formulated for coloured and highlighted hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"713\" data-end=\"768\"\u003e\r\n\u003cp data-start=\"715\" data-end=\"768\"\u003eHelps maintain colour vibrancy for up to 40 washes*\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"769\" data-end=\"817\"\u003e\r\n\u003cp data-start=\"771\" data-end=\"817\"\u003eEnriched with Pure Vitamin Cg and UV filters\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"818\" data-end=\"879\"\u003e\r\n\u003cp data-start=\"820\" data-end=\"879\"\u003eProtects hair from UV damage and environmental aggressors\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"880\" data-end=\"924\"\u003e\r\n\u003cp data-start=\"882\" data-end=\"924\"\u003eSuitable for all hair types and textures\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp data-start=\"926\" data-end=\"947\"\u003e\u003cstrong data-start=\"926\" data-end=\"945\"\u003eKey Ingredients\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cul data-start=\"948\" data-end=\"1078\"\u003e\r\n\u003cli data-start=\"948\" data-end=\"1018\"\u003e\r\n\u003cp data-start=\"950\" data-end=\"1018\"\u003ePure Vitamin Cg – Helps protect colour intensity and enhance shine\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1019\" data-end=\"1078\"\u003e\r\n\u003cp data-start=\"1021\" data-end=\"1078\"\u003eUV Filters – Shield hair from sun-induced colour fading\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp data-start=\"1080\" data-end=\"1094\"\u003e\u003cstrong data-start=\"1080\" data-end=\"1092\"\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cul data-start=\"1095\" data-end=\"1261\"\u003e\r\n\u003cli data-start=\"1095\" data-end=\"1133\"\u003e\r\n\u003cp data-start=\"1097\" data-end=\"1133\"\u003eHelps prolong hair colour vibrancy\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1134\" data-end=\"1178\"\u003e\r\n\u003cp data-start=\"1136\" data-end=\"1178\"\u003eGently cleanses without stripping colour\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1179\" data-end=\"1222\"\u003e\r\n\u003cp data-start=\"1181\" data-end=\"1222\"\u003eLeaves hair soft, shiny, and manageable\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1223\" data-end=\"1261\"\u003e\r\n\u003cp data-start=\"1225\" data-end=\"1261\"\u003eProtects against UV-related damage\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp data-start=\"1263\" data-end=\"1416\"\u003e\u003cstrong data-start=\"1263\" data-end=\"1277\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"1277\" data-end=\"1280\"\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"1263\" data-end=\"1416\"\u003eApply to wet hair and gently massage into the scalp. Rinse thoroughly. In case of contact with eyes, rinse immediately and thoroughly.\u003c\/p\u003e\r\n\u003cp data-start=\"1418\" data-end=\"1508\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1418\" data-end=\"1434\"\u003eSpecial Note\u003c\/strong\u003e\u003cbr data-start=\"1434\" data-end=\"1437\"\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"1418\" data-end=\"1508\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e*Instrumental test using Elvive Colour Protect Shampoo and Conditioner.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1332\" data-end=\"1484\" style=\"text-align: center;\"\u003eYour satisfaction is our priority. If you are pleased with our product and service, please leave us a positive review. If you have any concerns or questions, please contact us before leaving feedback. We are committed to providing excellent customer service and will address any issues promptly.\u003c\/h3\u003e","brand":"Loreal","offers":[{"title":"250ml","offer_id":56709374148990,"sku":"184306","price":5.95,"currency_code":"EUR","in_stock":true},{"title":"400ml","offer_id":56709374181758,"sku":"184299","price":6.95,"currency_code":"EUR","in_stock":true},{"title":"700 ml","offer_id":56709374214526,"sku":"184621","price":8.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/LorealElviveColorProtectingShampoo.jpg?v=1765811146","url":"https:\/\/www.myhairandbeauty.co.uk\/en-eu\/products\/loreal-elvive-color-protecting-shampoo","provider":"myhairandbeauty.co.uk","version":"1.0","type":"link"}