{"product_id":"lola-cosmetics-purple-illuminating-shampoo","title":"Lola Cosmetics Purple Illuminating Shampoo","description":"\u003cp\u003e Lola Cosmetics Purple Illuminating Shampoo is ideal for colored\/bleached and fine hair. As a complementary action, I repair porous strands, eliminate breakage, revitalize damaged hair, transforming it from the inside out. Gentle yet powerful, I visibly restore irritated and dry scalps, bringing them back into balance, while providing ideal hydration to the hair roots. My formula relieves discomfort and protects. I recommend weekly use in conjunction with Purple Acid if your hair is very damaged.\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\u003cli\u003e Neutralizes yellowish and orange tones in blonde, gray, or white hair.\u003c\/li\u003e\r\n\u003cli\u003e Gentle cleansing that helps preserve the softness and hydration of the hair.\u003c\/li\u003e\r\n\u003cli\u003e Enhances shine and restores luminosity to platinum or light hair color.\u003c\/li\u003e\r\n\u003cli\u003e Helps protect keratin to preserve the beauty of the hair.\u003c\/li\u003e\r\n\u003cli\u003e Repairs porous hair, eliminates breakage, and revitalizes damaged hair.\u003c\/li\u003e\r\n\u003cli\u003e Cares for the scalp: relieves itching, reduces irritation, and helps maintain a healthy environment for more fragile hair.\u003c\/li\u003e\r\n\u003cli\u003e Recommended for weekly use on blonde hair; for gray or white hair, it can be used more frequently to maintain color.\u003c\/li\u003e\r\n\u003cli\u003e Free of silicones, sulfates, petrolatum, mineral oil, and parabens.\u003c\/li\u003e\r\n\u003cli\u003e Recyclable packaging.\u003c\/li\u003e\r\n\u003cli\u003e Cruelty-free.\u003c\/li\u003e\r\n\u003cli\u003e Vegan. \u003c\/li\u003e \r\n\u003c\/ul\u003e\r\n\r\n\u003cp\u003e\u003cb\u003e How To Use :-\u003c\/b\u003e\u003c\/p\u003e\r\n\u003cp\u003eApply a small amount to wet hair, massaging from scalp to ends. Add water to create lather and rinse well. For best results, leave on for 2 minutes before rinsing. Finish with Purple Acid or your favorite Lola conditioner.\u003c\/p\u003e","brand":"Lola Cosmetics","offers":[{"title":"250 ml","offer_id":56699293303166,"sku":"192886","price":16.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/LolaCosmeticsPurpleShampoo.jpg?v=1765535942","url":"https:\/\/www.myhairandbeauty.co.uk\/en-eu\/products\/lola-cosmetics-purple-illuminating-shampoo","provider":"myhairandbeauty.co.uk","version":"1.0","type":"link"}