{"title":"Novex My Curls","description":"\u003cp\u003e\u003cspan\u003eNovex My Curls for curls and hydration. Novex My Curls is specially created to take curls and give them movement and lots of hydration. Since curly hair requires a lot of moisture, Novex combined 7 hydrating oils into the My Curls products. These include Olive, Argan, Ojon, Monoi, Coconut, Shea Butter and Moringa Oils. This special mix of oils will bring curly hair intense hydration, nutrition, anti frizz and spectacular shine. Cranberry, the small but powerful fruit, also helps shape the curls perfectly while maintaining shine.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"my-curls-soft-leave-in-conditioner","title":"My Curls Soft Leave In Conditioner","description":"\u003cp\u003eNovex My Curls Soft Leave In Conditioner. If your curls are long and have a large form, it means you have soft curls. Generally, curly hair is drier than straight hair, because the natural oiliness does not get to the hair tips. That is why this type of curly hair needs good hydration, always respecting the curls natural shape.\u003c\/p\u003e","brand":"Novex","offers":[{"title":"500 g","offer_id":55942299091326,"sku":"139043","price":8.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/15461.jpg?v=1767986487"},{"product_id":"my-curls-mystic-black-conditioner","title":"My Curls Mystic Black Conditioner","description":"\u003cp style=\"width: 100%;\"\u003eThe new line of Novex hair curly or wavy, powerful Black Holy brings powerful effects on your hair, which promises a hair with perfect curls and waves. It brings the brightness you want more for your hair. Repair the damaged ends and prevents them to open. It is frizzy, avoiding your curls crimped.\u003c\/p\u003e","brand":"Novex","offers":[{"title":"300 ml","offer_id":55942900318590,"sku":"142995","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/11675.jpg?v=1767987568"},{"product_id":"my-curls-conditioner","title":"My Curls Conditioner","description":"\u003cp style=\"width: 100%;\"\u003eNovex My Curls Conditioner provides daily care for your hair, creating much more softness, hydration and brilliant shine. Its formula, created with a mix of 7 Nutri functional Oils and Cranberry. It works by penetrating deep into the hair fibre, bringing to the curls more hydration, nutrition and a powerful anti frizz action.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e Benefits:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFor all types of curly hair.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHydrates and helps define the curls longer.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEnriched with 7 Nutri functional Oils and Cranberry.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eNo Parabens.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Novex","offers":[{"title":"300 ml","offer_id":55942909034878,"sku":"143004","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/11691.jpg?v=1767987567"},{"product_id":"my-curls-mystic-black-deep-hair-mask","title":"My Curls Mystic Black Deep Hair Mask","description":"\u003cp style=\"width:100%;\"\u003e Novex My Curls Mystic Black was developed to bring the best assets to keep your kinky, course or curly hair with the moisture and shine it needs. With an intense hydrated oil from the seed of the Baobab Tree, originated in Africa, the Novex My Curls Mystic Black helps to prevent dryness and brittleness, typically in kinky, course and curly hair. The Baobab seed is a soothing and rich element from African nature that counts with vitamin A, C, D, E and omega 3, 6 and 9 which combined with Novex technology, protects the hair from split ends, prevents frizz and adds an intense hydration. \u003c\/p\u003e\u003cp\u003e \u003cb\u003e Directions of use :\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e \u003cb\u003e Step 1:\u003c\/b\u003e\u003c\/p\u003e \u003cp style=\"width:100%;\"\u003e Wash your hair with Novex Mystic Black Shampoo and massage gently. Rinse thoroughly.\u003c\/p\u003e\u003cp\u003e \u003cb\u003e Step 2:\u003c\/b\u003e\u003c\/p\u003e \u003cp style=\"width:100%;\"\u003e Apply the Novex Mystic Black Deep Hair Mask and leave it on for 10 minutes. Rinse thoroughly. \u003c\/p\u003e\u003cp\u003e \u003cb\u003e Step 3:\u003c\/b\u003e\u003c\/p\u003e  \u003cp style=\"width:100%;\"\u003e Apply the Novex Mystic Black Conditioner and leave it on for 2 minutes. Rinse thoroughly.\u003c\/p\u003e\u003cp\u003e \u003cb\u003e Step 4 :\u003c\/b\u003e\u003c\/p\u003e\u003cp style=\"width:100%;\"\u003e Apply the Novex Mystic Black Leave In Conditioner to finalize. Do not rinse. \u003c\/p\u003e\u003cp\u003e \u003cb\u003e Benefits:\u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e Intense hydration, splits ends protection and frizz control.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e Suitable for kinky, course and curly hair.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e Enriched with Baobab Seed Oil.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e Paraben, Silicone and Sulfate Free.\u003cbr\u003epH 3.5 ,high concentration ,high density and rich in vitamins.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Novex","offers":[{"title":"1 kg","offer_id":55942916571518,"sku":"143016","price":10.99,"currency_code":"GBP","in_stock":false},{"title":"400 ml","offer_id":55942916604286,"sku":"151983","price":5.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/11705.jpg?v=1767987489"},{"product_id":"my-curls-movie-star-conditioner","title":"My Curls Movie Star Conditioner","description":"\u003cp\u003eThe Novex My Curls Movie Star Conditioner is enriched with pure oils from Argan, Coconut, Flaxseed, Sunflower, Avocado and Olive, providing soft and shiny curls full of life.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eDirections:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eStep 1: Wash the hair with the Novex My Curls Movie Star Shampoo and massage from the scalp to the tips. Rinse. \u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eStep 2: Apply the Novex My Curls Movie Star Deep Hair Mask and let it act for 10 minutes. Rinse. \u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eStep 3: Apply the Novex My Curls Movie Star Conditioner and let it act for 2 minutes. Rinse. \u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eStep 4: Apply the Novex My Curls Movie Star Leave-In Conditioner to finish. Do not rinse.\u003cbr\u003e\u003c\/p\u003e","brand":"Novex","offers":[{"title":"300 ml","offer_id":55942987022718,"sku":"143305","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/11826.jpg?v=1767987957"},{"product_id":"my-curls-my-style-conditioner","title":"My Curls My Style Conditioner","description":"\u003cp style=\"width:100%;\"\u003e Novex My Curls My Style Conditioner provides a daily care for your hair, granting much more softness, hydration and brilliant shine. Its formula with the mix of 7 Nutri functional Oils and Cranberry acts by penetrating deep into the hair fiber, bringing to the curls more hydration, nutrition and a powerful anti frizz action.\u003c\/p\u003e","brand":"Novex","offers":[{"title":"300 ml","offer_id":55943656014206,"sku":"147825","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/13272.jpg?v=1767988107"},{"product_id":"my-curls-bouncy-curls-wavy-hair-conditioner","title":"My Curls Bouncy Curls Wavy Hair Conditioner","description":"\u003cp\u003eNovex My Curls Bouncy Curls Wavy Hair Conditioner is enriched with Moringa Oil, Vitamin A and C, rich in fatty acids. It contains green apple extract which is a powerful antioxidant and highly nutritious. Plus, Almond Oil that is rich in Vitamins A, B1, B2, B6 and E. Suitable for all waves 2A, 2B, 2C, 3A..\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e Key Benefits:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVegan.\u003c\/li\u003e\n\u003cli\u003eCruelty-FREE.\u003c\/li\u003e\n\u003cli\u003eFREE of sulfate, parabens, silicone and petrolatum.\u003c\/li\u003e\n\u003cli\u003eHydrates.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003e How to Apply:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair. Masage gently, leave in for 2 minutes and rinse well.\u003cbr\u003e\u003c\/p\u003e","brand":"Novex","offers":[{"title":"300 ml","offer_id":55945116647806,"sku":"156992","price":3.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/15078.jpg?v=1767986675"},{"product_id":"my-curls-bouncy-curls-wavy-hair-hydrating-shampoo","title":"My Curls Bouncy Curls Wavy Hair Hydrating Shampoo","description":"\u003cp\u003eThe Bouncy Curls Wavy Hydrating Shampoo is enriched with Moringa Oil, Vitamin A and C, rich in fatty acids. It contains green apple extract which is a powerful antioxidant and highly nutritious. Plus, Almond Oil that is rich in Vitamins A, B1, B2, B6 and E. Suitable for all waves 2A, 2B, 2C, 3A.\u003c\/p\u003e","brand":"Novex","offers":[{"title":"300 ml","offer_id":55945117598078,"sku":"156994","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/15082.jpg?v=1767986364"},{"product_id":"my-curls-bouncy-curls-wavy-hair-deep-hair-mask","title":"My Curls Bouncy Curls Wavy Hair Deep Hair Mask","description":"The Bouncy Curls Wavy Deep Hair Mask is enriched with Moringa Oil, Vitamin A and C, rich in fatty acids. It contains green apple extract which is a powerful antioxidant and highly nutritious. Plus, Almond Oil that is rich in Vitamins A, B1, B2, B6 and E. Suitable for all waves 2A, 2B, 2C, 3A.\u003cbr\u003e\u003cbr\u003e\u003cp\u003e \u003cb\u003e Key Benefits:\u003c\/b\u003e\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003e Vegan. \u003c\/li\u003e\n\u003cli\u003eCruelty-FREE. \u003c\/li\u003e\n\u003cli\u003eFREE of sulfate, parabens, silicone and petrolatum. \u003c\/li\u003e\n\u003cli\u003eHydrates. \u003c\/li\u003e\n\u003cli\u003eDoes not weigh down. \u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003cb\u003e How to Apply:\u003c\/b\u003e\u003c\/p\u003e Wash your hair and remove excess water. Apply the hair mask, massage gently and leave it on for 3 minutes. Rinse well and remove excess water. Finish as desired. \u003cbr\u003e\u003cbr\u003e","brand":"Novex","offers":[{"title":"500 g","offer_id":55945118646654,"sku":"156995","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/15086.jpg?v=1767986386"},{"product_id":"my-curls-bouncy-curls-curly-hair-conditioner","title":"My Curls Bouncy Curls Curly Hair Conditioner","description":"\u003cp\u003eNovex My Curls Bouncy Curls Curly Hair Conditioner is infused with Avocado Oil which is high in vitamins, folic acid, amino acids, it moisturizes and nourishes. It also, contains Argan Oil that is rich in vitamin A, D and E, Omega 3 and 6, which all combats dryness, nourish and fortifies. Another great component is Vegeral Keratin that aids in the restructuring of the hair, leaving hair fuller and brighter. Suitable for ALL curls 3A, 3B, 3C.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e Key Benefits:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVegan.\u003c\/li\u003e\n\u003cli\u003eCruelty-FREE.\u003c\/li\u003e\n\u003cli\u003eFREE of sulfate, parabens, silicone and petrolatum.\u003c\/li\u003e\n\u003cli\u003eHydrates.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003e How to Apply:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eApply to wet hair. Massage gently. Leave in for 2 minutes and rinse well.\u003cbr\u003e\u003c\/p\u003e","brand":"Novex","offers":[{"title":"300 ml","offer_id":55945119105406,"sku":"156996","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/15090.jpg?v=1767986364"},{"product_id":"novex-my-curls-my-style-hair-butter","title":"Novex My Curls My Style Hair Butter","description":"\u003ch3 data-start=\"0\" data-end=\"55\"\u003e Novex My Curls My Style Hair Butter \u003c\/h3\u003e\r\n\u003cp data-start=\"57\" data-end=\"495\"\u003eNovex My Curls My Style Hair Butter is a rich, nourishing blend of natural and unrefined butters designed to deeply moisturise and seal in hydration. Specially created for curly and textured hair, it helps protect strands from breakage, frizz, and dryness while enhancing softness and manageability. Ideal for daily styling or deep nourishment, this hair butter leaves curls looking healthy, defined, and full of life.\u003c\/p\u003e\r\n\u003cp data-start=\"497\" data-end=\"515\"\u003e\u003cstrong data-start=\"497\" data-end=\"513\"\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cul data-start=\"516\" data-end=\"757\"\u003e\r\n\u003cli data-start=\"516\" data-end=\"575\"\u003e\r\n\u003cp data-start=\"518\" data-end=\"575\"\u003eRich hair butter formulated for curly and textured hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"576\" data-end=\"617\"\u003e\r\n\u003cp data-start=\"578\" data-end=\"617\"\u003eActs as a sealant to lock in moisture\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"618\" data-end=\"672\"\u003e\r\n\u003cp data-start=\"620\" data-end=\"672\"\u003eHelps protect against breakage, frizz, and dryness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"673\" data-end=\"713\"\u003e\r\n\u003cp data-start=\"675\" data-end=\"713\"\u003eSuitable for use on damp or dry hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"714\" data-end=\"757\"\u003e\r\n\u003cp data-start=\"716\" data-end=\"757\"\u003eIdeal for styling and daily nourishment\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp data-start=\"759\" data-end=\"780\"\u003e\u003cstrong data-start=\"759\" data-end=\"778\"\u003eKey Ingredients\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cul data-start=\"781\" data-end=\"829\"\u003e\r\n\u003cli data-start=\"781\" data-end=\"800\"\u003e\r\n\u003cp data-start=\"783\" data-end=\"800\"\u003eNatural butters\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"801\" data-end=\"829\"\u003e\r\n\u003cp data-start=\"803\" data-end=\"829\"\u003eUnrefined botanical oils\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp data-start=\"831\" data-end=\"845\"\u003e\u003cstrong data-start=\"831\" data-end=\"843\"\u003eBenefits\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cul data-start=\"846\" data-end=\"1067\"\u003e\r\n\u003cli data-start=\"846\" data-end=\"887\"\u003e\r\n\u003cp data-start=\"848\" data-end=\"887\"\u003eDeeply moisturises and nourishes hair\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"888\" data-end=\"917\"\u003e\r\n\u003cp data-start=\"890\" data-end=\"917\"\u003eReduces frizz and dryness\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"918\" data-end=\"964\"\u003e\r\n\u003cp data-start=\"920\" data-end=\"964\"\u003eHelps strengthen hair and prevent breakage\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"965\" data-end=\"1009\"\u003e\r\n\u003cp data-start=\"967\" data-end=\"1009\"\u003eEnhances curl softness and manageability\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli data-start=\"1010\" data-end=\"1067\"\u003e\r\n\u003cp data-start=\"1012\" data-end=\"1067\"\u003eLeaves hair smooth, healthy-looking, and well-defined\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp data-start=\"1069\" data-end=\"1238\"\u003e\u003cstrong data-start=\"1069\" data-end=\"1083\"\u003eHow to Use\u003c\/strong\u003e\u003cbr data-start=\"1083\" data-end=\"1086\"\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"1069\" data-end=\"1238\"\u003eApply a small amount evenly to damp or dry hair along the full length. Use your fingertips or a comb to distribute and style as desired. Do not rinse.\u003c\/p\u003e\r\n\u003cp data-start=\"1240\" data-end=\"1372\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003cstrong data-start=\"1240\" data-end=\"1256\"\u003eSpecial Note\u003c\/strong\u003e\u003cbr data-start=\"1256\" data-end=\"1259\"\u003e\u003c\/p\u003e\r\n\u003cp data-start=\"1240\" data-end=\"1372\" data-is-last-node=\"\" data-is-only-node=\"\"\u003ePerfect for curly, coily, and wavy hair types in need of extra moisture and protection. Suitable for regular use.\u003c\/p\u003e\r\n\u003ch3 data-start=\"1418\" data-end=\"1531\" style=\"text-align: center;\"\u003eYour satisfaction is our priority. If you are pleased with our product and service, please leave us a positive review. If you have any concerns or questions, please contact us before leaving feedback. We are committed to providing excellent customer service and will address any issues promptly.\u003c\/h3\u003e","brand":"Novex","offers":[{"title":"500 g","offer_id":56789066908030,"sku":"174725","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/NovexMyCurlsMyStyleHairButter.jpg?v=1767865148"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/collections\/NMyCurlB.jpg?v=1758965227","url":"https:\/\/www.myhairandbeauty.co.uk\/en-eu\/collections\/novex-my-curls.oembed","provider":"myhairandbeauty.co.uk","version":"1.0","type":"link"}