{"title":"Joico Daily Care","description":"\u003cp\u003e\u003cspan\u003eJoico's core line of cleansers, conditioners and styling products offers a full spectrum of balancing hair products that focus on the science of healthy hair and address the needs of every hair type. These exclusive formulas retain vital moisture, promote inner strength and give brilliant shine.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"moisture-recovery-shampoo","title":"Moisture Recovery Shampoo","description":"\u003cdiv class=\"content max-h-0 invisible translate-y-1\/4\" id=\"product-description-0\" aria-labelledby=\"Description\"\u003e\n\u003cdiv class=\"attribute-content break-words\"\u003e\n\u003cdiv class=\"flex flex-col gap-2\"\u003e\n\u003cp\u003eQuench dry hair with the J\u003cstrong\u003eoico Moisture Recovery Moisturizing Shampoo\u003c\/strong\u003e. This intensely hydrating shampoo has been specially formulated to moisturise thick, coarse or dry hair types, in order to improve manageability and softness. The rich and luxurious formula helps to restore smoothness and elasticity to dehydrated hair by replenishing lost moisture. The gentle formula cleanses the hair of product build up, excess oil and impurities without stripping the hair of its natural moisture. A Hydramine Sea Complex combines natural moisturising elements from the ocean including Sea Kelp, Seawater Nutrients and Brown Algae to restore the hair’s hydrolipidic barrier and prevent dehydration.\u003c\/p\u003e\n\u003cp\u003eTo ensure that your hair is provided with lasting hydration, Smart release Technology helps to strengthen and repair, utilising a one-of-a-kind liposome delivery system to continually release Rosehip Oil, Arginine and Keratin. Discover smoother, softer and stronger hair with this professional-quality shampoo.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan class=\"cesis_icon_list_txt_ctn\"\u003eEasily detangles dry hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"cesis_icon_list_txt_ctn\"\u003eReduces breakage by up to 55%\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"cesis_icon_list_txt_ctn\"\u003eDeeply nourishes dry-to-extremely dry hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"cesis_icon_list_txt_ctn\"\u003eAdds softness, smoothness, and shine\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Joico","offers":[{"title":"1 L","offer_id":55933829906814,"sku":"24053","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"300 ml","offer_id":55933829939582,"sku":"81046","price":8.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/104.jpg?v=1767986883"},{"product_id":"moisture-recovery-treatment-balm","title":"Moisture Recovery Treatment Balm","description":"\u003cp\u003eJoico Moisture Recovery Treatment Balm. An intensely hydrating treatment for coarse, dry hair. Intense hydrating formula includes Murumuru, Olive and Shea butters to replenish lost moisture, increase strength and reduce breakage by up to 80%. This intense 5-minute treatment, used every other shampoo, protects and dramatically rehydrates your dry, coarse or thick hair, reduces frizz, and adds fluidity, shine and movement.\u003c\/p\u003e\r\n\u003cp\u003eReplenish lacklustre locks with the \u003cstrong\u003eJoico Moisture Recovery Treatment Balm For Thick-Coarse, Dry Hair. \u003c\/strong\u003ePacked with vital vitamins and powerful nutrients, this treatment works to repair damage and increase strength. Delivering intense moisture to the driest of strands, this haircare hero can reduce breakage by up to 80%, helping you hold onto your hair. Moisture is the key to healthy, long locks, and this intense treatment drenches the strands in hydration. Shea Butter works to lock in this newfound moisture, while Murumuru conditions the tresses, restoring strength and repairing damage.\u003c\/p\u003e\r\n\u003cp\u003eUsing unique Smartrelease Technology, the formula feeds nourishment to your strands, taking your haircare routine to the next level. Rosehip Oil and Keratin are delivered through a unique liposome system, working to repair, strengthen and protect your locks. Infused with Sea Kelp, the formula is bursting with vital minerals that condition hair, leaving it healthy and happy. Treat your crown to the replenishing powers of this innovative formula.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eIncrease Hair Strength\u003c\/li\u003e\r\n\u003cli\u003eReduce Breakage up to 80%\u003c\/li\u003e\r\n\u003cli\u003eReplenish Lost Moisture and Deeply Hydrates\u003c\/li\u003e\r\n\u003cli\u003eReduces Frizz\u003c\/li\u003e\r\n\u003cli\u003eAdds Softness, Shine and Movement\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cdiv class=\"collapsible-content__inner rte\"\u003e\r\n\u003cdiv class=\"video-wrapper\"\u003e\u003c\/div\u003e\r\n\u003c\/div\u003e","brand":"Joico","offers":[{"title":"250ml","offer_id":55935426331006,"sku":"145937","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"500 ml","offer_id":55935426363774,"sku":"158180","price":27.49,"currency_code":"GBP","in_stock":true},{"title":"250 ml","offer_id":55935426396542,"sku":"28550","price":10.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/703.jpg?v=1767986981"},{"product_id":"renu-styling-and-finishing-spray","title":"Renu Styling And Finishing Spray","description":"Renu Styling and Finishing Spray. Brushable, no flake hairspray provides lightweight adjustable, flexible hold while imparting shine, humidity resistance and superior body and movement.\u003cbr\u003e\u003cb\u003e •\u003c\/b\u003e Hair's youthful texture and appearance.\u003cbr\u003e\u003cb\u003e •\u003c\/b\u003e Provides lightweight sculpting.\u003cbr\u003e\u003cb\u003e •\u003c\/b\u003e Imparts shine and humidity resistance.","brand":"Joico","offers":[{"title":"250 ml","offer_id":55935551406462,"sku":"30740","price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/744.jpg?v=1767987000"},{"product_id":"joico-joigel-firm-styling-gel-08-hold","title":"Joico Joigel Firm Styling Gel 08 Hold","description":"\u003cp\u003eJoico JoiGel Firm Styling Gel. An alcohol-free gel with firm styling control and shine to support hard-to-hold hair. Panthenol, a Vitamin B5 derivative that is a natural humectant, provides additional moisture, body and sheen. Protectants fight environmental effects. You can use this firm hold gel to create wet or dry looks. Provides excellent support, control and shine without flaking. For all hair types, especially thick-to-coarse hair.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eProvides excellent support, control and shine.\u003c\/li\u003e\r\n\u003cli\u003eDoes not flake.\u003c\/li\u003e\r\n\u003cli\u003eConditions and protects your hair against daily environmental stress.\u003c\/li\u003e\r\n\u003cli\u003eAnd offers maximum styling control, body and shine for your hair.\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003cp\u003ePowerful hold without the stiff and crunchy feeling. A flexible styling gel that holds all strands in place no matter the humid conditions. Infused with crosspolymer, copolymers and moringa seed oil to offer flexible hold and shine to hair\u003c\/p\u003e","brand":"Joico","offers":[{"title":"250 ml (New Pack)","offer_id":55936678560126,"sku":"78042","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"250 ml (Old Pack)","offer_id":55936678592894,"sku":"89594","price":4.39,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/1173.jpg?v=1767987898"},{"product_id":"structure-foundation-hair-prep-and-primer","title":"Structure Foundation Hair Prep And Primer","description":"\u003cp\u003eJoico Structure Foundation Hair Prep and Primer. Essential for preparing your hair for styling products. Creates the ideal base for styling by detangling hair and giving it moisture and shine without added weight. Experience the magic of Joico Structure Foundation Hair Prep Primer! Lighter than water, this powerful primer prepares your hair in a flash. Say goodbye to tangles and hello to smoothness with just one spray. But that's not all - it can also help dilute product buildup in your hair and leave you with a lustrous, weightless shine. Perfect for anyone looking to prime their locks for the ultimate styling experience. So go ahead, spray evenly onto damp hair and comb through. Get ready to create an entirely new look with ease and confidence.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003ePrepare your hair before styling\u003c\/li\u003e\r\n\u003cli\u003eDilute product buildup before re-shaping\u003c\/li\u003e\r\n\u003cli\u003eDetangle hair, giving it moisture and shine\u003c\/li\u003e\r\n\u003cli\u003eSuitable for anyone who wants to prime hair\u003c\/li\u003e\r\n\u003cli\u003eWill not weigh your hair down\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"150 ml","offer_id":55938474770814,"sku":"74973","price":6.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/2713.jpg?v=1767985248"},{"product_id":"structure-transform-spray-clay","title":"Structure Transform Spray Clay","description":"\u003cp\u003eJoico Structure Transform Spray Clay. Shake up your style with Structure Transform Spray Clay, the latest must-have product from the red hot salon range synonymous with spontaneous styling and staying power.\u003c\/p\u003e\r\n\u003ch3 id=\"effects\"\u003eEffects:\u003c\/h3\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eStructure Transform Spray Clay breaks the mould to deliver endless styling versatility with a unique texture, buildable hold and matte finish.\u003c\/li\u003e\r\n\u003cli\u003eParticularly suits short styles, textured looks and naturally wavy or curly hair.\u003c\/li\u003e\r\n\u003cli\u003eTransform Spray Clay is infused with heat activated Polymers which give the hair more volume and a pliable, moveable texture.\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003ch3 id=\"hair-type\"\u003eHair type:\u003c\/h3\u003e\r\n\u003cul\u003e\r\n\u003cli\u003ePerfect for all hair types\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"150 ml","offer_id":55938477195646,"sku":"74979","price":5.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/29554.jpg?v=1767985220"},{"product_id":"structure-pigment-pencils","title":"Structure Pigment Pencils","description":"\u003cp\u003eStructure Pigment Pencils. These hair colour pencils are a stroke of genius! PIGMENT PENCILS glide effortlessly over hair strands to deposit vibrant, statement-making pops of colour. Can be used on all hair types; will have less longevity on coarse, dry, damaged hair. Colour appears on both light and dark hair, however, it is most visible on lighter hair. Colour washes out after one or two shampoo.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003e\r\n\u003cp\u003e\u003cstrong\u003eTemporary Color\u003c\/strong\u003e: Provides a temporary burst of color that can be easily washed out, allowing for fun experimentation without long-term commitment.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli\u003e\r\n\u003cp\u003e\u003cstrong\u003ePrecision Application\u003c\/strong\u003e: The pencil format allows for precise application, making it easy to target specific sections of hair for highlights or creative designs.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli\u003e\r\n\u003cp\u003e\u003cstrong\u003eVibrant Shades\u003c\/strong\u003e: Available in a variety of bold and vibrant shades, enabling users to mix and match for a customized look.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli\u003e\r\n\u003cp\u003e\u003cstrong\u003eEasy to Use\u003c\/strong\u003e: Ideal for quick touch-ups or bold statements, these pencils can be applied directly to dry hair.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003cli\u003e\r\n\u003cp\u003e\u003cstrong\u003eConditioning Formula\u003c\/strong\u003e: Formulated with nourishing ingredients that help maintain hair health while providing color.\u003c\/p\u003e\r\n\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":55938545713534,"sku":"76496","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/29549.jpg?v=1767985267"},{"product_id":"structure-condition-colour-preserving-conditioner","title":"Structure Condition Colour Preserving Conditioner","description":"\u003cp\u003eIndulge your hair with Joico Structure Condition, a nourishing and protective formula that enhances colour vibrancy and overall health. Your hair will thank you as it feels soft, revived, and full of life. It is perfect to use with or without Structure hair styling products. Benefits include a sulfate-free formula, no harmful ingredients, and suitability for vegans and colour-treated hair. For optimal results, use after washing with Structure Shampoo, massage into hair, leave for a minute, and rinse. Prepare to be amazed by the results.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eColor Preservation\u003c\/strong\u003e: Designed to help protect color-treated hair from fading, ensuring vibrant color that lasts longer.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eMoisturizing Formula\u003c\/strong\u003e: Infused with nourishing ingredients that hydrate and soften the hair, improving overall texture and manageability.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eGentle Conditioning\u003c\/strong\u003e: Provides lightweight conditioning without weighing down the hair, making it suitable for daily use.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eImproves Hair Health\u003c\/strong\u003e: Helps strengthen and repair damaged hair, promoting healthier strands and reducing breakage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"300 ml","offer_id":55938663973246,"sku":"77743","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/2925.jpg?v=1767986059"},{"product_id":"structure-renovate-restorative-hair-treatment","title":"Structure Renovate Restorative Hair Treatment","description":"\u003cp\u003eJoico Structure Renovate Restorative Hair Treatment. Structure Cleanse, Structure Condition and Structure Renovate Restorative Hair Treatment work in a perfect synergy. These three gently cleanse, smooth detangle and repair, providing a clean, strong, balanced canvas before you start a new styling adventure. Transform your hair with Joico Structure Renovate Hair Treatment! Not only does it strengthen and protect hair, but it also boosts hair colour, shine, and smoothness. Say goodbye to breakage and hello to 100% vegan, sulfate-free, paraben-free, and silicone-free hair. To use, wash with Structure products, apply and massage in the treatment, leave on for a few minutes, and rinse. Your hair will thank you!\u003c\/p\u003e\n\u003ch3\u003eEffects:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHelps deeply repair \u0026amp; condition hair\u003c\/li\u003e\n\u003cli\u003eEnhances hair resistance to breakage\u003c\/li\u003e\n\u003cli\u003eHair appears softer smoother \u0026amp; healthier looking\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTechnology:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e100% vegan color-safe restorative mask\u003c\/li\u003e\n\u003cli\u003eFree of sulphates parabens silicone animal derived ingredients artificial colours glycols gluten DEA or MEA\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHair type:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePerfect for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"150 ml","offer_id":55938664497534,"sku":"77744","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/2927.jpg?v=1767985257"},{"product_id":"structure-stylemaker-dry-re-shaping-spray","title":"Structure Stylemaker Dry Re Shaping Spray","description":"\u003cp\u003e\u003cspan\u003eJoico Structure Stylemaker Dry Reshaping Spray is a quick-drying working or finishing spray with a level 2 hold factor. \u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp\u003eStructure Stylemaker Dry Re Shaping Spray fast drying working spray allows shaping hair into any style And it doesn’t stop there. You can reshape it over and over again and the result would be flexible, touchable hold with soft shine.\u003c\/p\u003e\r\n\u003cp\u003e\u003cspan\u003eSuitable for all hair types and lengths, it is perfect for shaping or for re-styling hair throughout the day. \u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cspan\u003eCreating a soft sheen, it provides heat protection up to 230°C. \u003c\/span\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cspan\u003eCompletely cruelty-free.\u003c\/span\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"300 ml","offer_id":55941168071038,"sku":"128382","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/8046.jpg?v=1767984113"},{"product_id":"joifull-volumizing-shampoo","title":"Joifull Volumizing Shampoo","description":"\u003cp style=\"width: 100%;\"\u003eA Volumising shampoo providing plush, long-lasting fullness that gently whisks away oil and dirt known to weigh down fine hair. Leaves strands clean with a sheen - uniquely nourished and ready for extraordinary body with a natural feel.\u003c\/p\u003e\r\n\u003cdiv class=\"content max-h-0 invisible translate-y-1\/4\" id=\"product-description-0\" aria-labelledby=\"Description\"\u003e\r\n\u003cdiv class=\"attribute-content break-words\"\u003e\r\n\u003cdiv class=\"flex flex-col gap-2\"\u003e\r\n\u003cp\u003eCleanse and refresh your head of hair with Joico’s volumising shampoo, designed to give your mane an extra lift. With regular use, hair will have a fuller appearance thanks to the shampoo’s lightweight formula that injects plenty of bounce into every strand.\u003c\/p\u003e\r\n\u003cp\u003eYou’ll enjoy a rich lather that rinses away cleanly to provide a deep and effective cleanse. Your scalp will be free from dirt and build-ups, restoring your hair to a state of balance and leaving it ready to realise an optimal level of fullness. Your locks will also seem shinier for a healthy-looking sheen while the shampoo helps styles to stay in place for up to 24 hours, even in humid environments.\u003c\/p\u003e\r\n\u003cp\u003eWhen using JoiFull Volumizing Shampoo, Conditioner, and Styler as a system.\u003c\/p\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cp style=\"width: 100%;\"\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cb\u003eBenefits Include:\u003c\/b\u003e\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eFuller, thicker, bouncier hair.\u003c\/li\u003e\r\n\u003cli\u003e24-hour style retention.\u003c\/li\u003e\r\n\u003cli\u003eProvides long-lasting humidity protection.\u003c\/li\u003e\r\n\u003cli\u003eInstantly adds shine.\u003c\/li\u003e\r\n\u003cli\u003eRich lather gently yet thoroughly cleanses hair\u0026lt;.br\/\u0026gt;\u003c\/li\u003e\r\n\u003cli\u003eAdds instant, lightweight body.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"300 ml","offer_id":55943323582846,"sku":"145697","price":10.99,"currency_code":"GBP","in_stock":true},{"title":"Economy Size (1 L)","offer_id":55943323615614,"sku":"145699","price":35.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/12543.jpg?v=1767988045"},{"product_id":"joifull-volumizing-conditioner","title":"Joifull Volumizing Conditioner","description":"\u003cdiv class=\"content max-h-0 invisible translate-y-1\/4\" id=\"product-description-0\" aria-labelledby=\"Description\"\u003e\r\n\u003cdiv class=\"attribute-content break-words\"\u003e\r\n\u003cdiv class=\"flex flex-col gap-2\"\u003e\r\n\u003cp\u003eAmp up the volume with innovative haircare brand JOICO’s Volumising Conditioner from the targeted JoiFULL collection, formulated to maintain plush, long-lasting fullness for extraordinary body with a natural feel.\u003c\/p\u003e\r\n\u003cp\u003eThe second stage of a three-step regime to promote thicker, stronger, shinier strands, the daily-use, volumising conditioner fortifies locks with a strengthening arsenal of Rice Proteins, Bamboo extract and Lotus Flower – ingredients rich in amino acids, silica and minerals including magnesium and potassium. Utilising a patented unique delivery system (Smartrelease Technology), which packs the triple-powered ingredients inside an invisible liposome, the detangling conditioner offers continuous release to the hair, shielding it from recurring damaged caused by daily styling and wear.\u003c\/p\u003e\r\n\u003cp\u003eWielding intense nourishing power, the conditioning formula creates full, airy and touchable body without weighing down your tresses.\u003c\/p\u003e\r\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e With a rich, luxurious lather featuring damage-preventing ingredients \u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Decadently rich lather for a luxurious cleansing experience \u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Gently sloughs away dirt and debris without roughing up the hair cuticle \u003c\/span\u003e\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e","brand":"Joico","offers":[{"title":"250 ml","offer_id":55943323943294,"sku":"145698","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Economy Size (1 L)","offer_id":55943323976062,"sku":"145700","price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/12546.jpg?v=1767988027"},{"product_id":"moisture-recovery-moisturizing-shampoo","title":"Moisture Recovery Moisturizing Shampoo","description":"\u003cdiv class=\"content max-h-0 invisible translate-y-1\/4\" id=\"product-description-0\" aria-labelledby=\"Description\"\u003e\n\u003cdiv class=\"attribute-content break-words\"\u003e\n\u003cdiv class=\"flex flex-col gap-2\"\u003e\n\u003cp\u003eQuench dry hair with the J\u003cstrong\u003eoico Moisture Recovery Moisturizing Shampoo\u003c\/strong\u003e. This intensely hydrating shampoo has been specially formulated to moisturise thick, coarse or dry hair types, in order to improve manageability and softness. The rich and luxurious formula helps to restore smoothness and elasticity to dehydrated hair by replenishing lost moisture. The gentle formula cleanses the hair of product build up, excess oil and impurities without stripping the hair of its natural moisture. A Hydramine Sea Complex combines natural moisturising elements from the ocean including Sea Kelp, Seawater Nutrients and Brown Algae to restore the hair’s hydrolipidic barrier and prevent dehydration.\u003c\/p\u003e\n\u003cp\u003eTo ensure that your hair is provided with lasting hydration, Smart release Technology helps to strengthen and repair, utilising a one-of-a-kind liposome delivery system to continually release Rosehip Oil, Arginine and Keratin. Discover smoother, softer and stronger hair with this professional-quality shampoo.\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e With a rich, luxurious lather featuring damage-preventing ingredients \u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Decadently rich lather for a luxurious cleansing experience \u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Gently sloughs away dirt and debris without roughing up the hair cuticle \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Joico","offers":[{"title":"300ml","offer_id":55943367655806,"sku":"145936","price":14.49,"currency_code":"GBP","in_stock":true},{"title":"1 L","offer_id":55943367688574,"sku":"158280","price":25.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/12660.jpg?v=1767988049"},{"product_id":"joifull-volumizing-styler","title":"Joifull Volumizing Styler","description":"\u003cdiv class=\"content max-h-0 invisible translate-y-1\/4\" id=\"product-description-0\" aria-labelledby=\"Description\"\u003e\r\n\u003cdiv class=\"attribute-content break-words\"\u003e\r\n\u003cdiv class=\"flex flex-col gap-2\"\u003e\r\n\u003cp\u003eCombining the slip of a cream with the shaping power of a gelée, Joico’s JoiFull Volume Styler adds visible fullness to the strands without leaving the hair feeling crunchy.\u003c\/p\u003e\r\n\u003cp\u003eThe unique formula pairs rice protein with bamboo extract and lotus flower to help transform the appearance of lacklustre hair with noticeable lift, body and shine. Thanks to SmartRelease Technology, the styler protects against damage caused by daily styling and wear.\u003c\/p\u003e\r\n\u003cp\u003eThe multi-purpose formula also works to defend hair from heat damage up to 450°F, while improving the look and feel of strength. Activate JoiFull with your blow-dryer for 24-hour volume.\u003c\/p\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Humidity-resistant hairspray: lock it bold control anti-humidity hairspray goes on evenly and dries quickly to lock in your hairstyle and lock out frizziness all day long \u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Spray at the root to add volumizing, or all over to control frizz \u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e This product protect hair from heat, hold a style with gel or hairspray, or Boost the volume with a Mousse \u003c\/span\u003e\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"100 ml","offer_id":55945307881854,"sku":"158185","price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/15178.jpg?v=1767984279"},{"product_id":"joi-whip-7-firm-hold-design-foam","title":"JoiWhip 7 Firm Hold Design Foam","description":"\u003cp\u003eThis foam is designed for your extreme styles. 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Protectants combat the sun's damaging rays.\u003cbr\u003e\u003cbr\u003eJoico JoiWhip Firm-Hold Design Foam is an extremely concentrated firm holding foam that will build incredible volume and body, plus condition, and shine and protect your hair from the environment.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":55945358836094,"sku":"158384","price":12.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/25319.jpg?v=1767984271"},{"product_id":"joimist-firm-ultra-dry-spray-7-to-10-hold","title":"Joimist Firm Ultra Dry Spray 7 To 10 Hold","description":"\u003cp\u003eJoico Joimist Firm Ultra Dry Finishing Spray. A firm hold finishing aerosol spray that locks in finished styles. Protectants shield hair from environmental stress. 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An excellent humidity resistant firm-hold spray, this product is suitable for all hair types when you are looking for day-long finished styles, with firm and long lasting hold.\u003c\/p\u003e\r\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Joico joimist firm ultra dry spray \u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Locks in your finished style for all-day hold and support \u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e UV protectants work to shield your hair from daily environmental stress \u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Suitable for all hair types when you are looking for day-long finished styles \u003c\/span\u003e\u003c\/li\u003e\r\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e Joico hold factor 7-10 \u003c\/span\u003e\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"350 ml","offer_id":55946017079678,"sku":"52951","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/16436.jpg?v=1767988231"},{"product_id":"joico-structure-stylemaker-dry-re-shaping-spray","title":"Joico Structure Stylemaker Dry Re Shaping Spray","description":"\u003cp\u003eStructure Stylemaker Dry Re Shaping Spray fast drying working spray allows shaping hair into any style And it doesn’t stop there.Switch up your ‘do with the \u003cstrong\u003eJoico Structure Stylemaker Dry Re-Shaping Spray\u003c\/strong\u003e; a fast-drying and reworkable styling spray that allows you to shape and reshape your style throughout the day. Lightweight and non-sticky, the formula also offers thermal protection up to 230 °C so you can blow-dry, straighten and curl without damaging or weakening locks. Ideal for all hair types and lengths, the Stylemaker ensures your look stays put with its buildable hold and leaves locks manageable and shiny.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003e\n\u003cstrong\u003eQuick-drying\u003c\/strong\u003e working or finishing spray\u003c\/li\u003e\r\n\u003cli\u003eSoft, shapeable touchable hold and a stylish natural shine\u003c\/li\u003e\r\n\u003cli\u003e\n\u003cstrong\u003eLightweight\u003c\/strong\u003e and non-sticky\u003c\/li\u003e\r\n\u003cli\u003eSuitable for all hair types and lengths\u003c\/li\u003e\r\n\u003cli\u003eAllows you to \u003cstrong\u003eshape and reshape your style\u003c\/strong\u003e throughout the day\u003c\/li\u003e\r\n\u003cli\u003eProvides a flexible, non-slip grip\u003c\/li\u003e\r\n\u003cli\u003eHeat protection up to \u003cstrong\u003e230°C\u003c\/strong\u003e\n\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":55948760023422,"sku":"138276","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/31177.jpg?v=1767984891"},{"product_id":"joico-youth-lock-blowout-creme","title":"Joico  Youth Lock Blowout Creme","description":"\u003cdiv class=\"content max-h-0 invisible translate-y-1\/4\" id=\"product-description-0\" aria-labelledby=\"Description\"\u003e\r\n\u003cdiv class=\"attribute-content break-words\"\u003e\r\n\u003cdiv class=\"flex flex-col gap-2\"\u003e\r\n\u003cp\u003eEncouraging luscious body and bounce, Joico’s YouthLock Anti-Frizz Blowout Crème helps to nourish, protect and restore the look of lacklustre hair.\u003c\/p\u003e\r\n\u003cp\u003eDeveloped with collagen, the formula promotes a natural-looking shine and visibly stronger lengths, diminishing the appearance of split ends and breakage. The brand’s SmartRelease™ Technology, a unique system that works to continuously release the hydrating actives, protects against the look of fly aways to create the illusion of a freshly-styled finish throughout the day.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eAntioxidant Buriti Oil infuses Vitamins A and E, renowned for helping to restore dry, brittle hair with hydration and shine.\u003c\/li\u003e\r\n\u003cli\u003eFormulated with Joico's SmartRelease Technology, a protective liposome delivery system containing Rose Hip Oil, Arginine and Keratin, it repairs, strengthens, and negates the effect of thermal styling.\u003c\/li\u003e\r\n\u003cli\u003eThis strengthening crème helps to reduce breakage and hair fall caused by brushing and blow-drying.\u003c\/li\u003e\r\n\u003cli\u003eCruelty-free.\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e\r\n\u003c\/div\u003e","brand":"Joico","offers":[{"title":"177 ml","offer_id":55949028393342,"sku":"169580","price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0946\/3323\/0718\/files\/JYoutLockBlwOutCrm.jpg?v=1767984902"},{"product_id":"joico-youth-lock-shampoo","title":"Joico  Youth Lock Shampoo","description":"\u003cdiv class=\"content max-h-0 invisible translate-y-1\/4\" id=\"product-description-0\" aria-labelledby=\"Description\"\u003e\r\n\u003cdiv class=\"attribute-content break-words\"\u003e\r\n\u003cdiv class=\"flex flex-col gap-2\"\u003e\r\n\u003cp\u003eEncourage bouncy, lustrous lengths with the Joico Youtshlock Shampoo, a gentle formula that cleanses the hair as it visibly revitalises. 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